In today’s personal brand example, we take a look at Brendon Burchard, a New York Times bestselling author and high-performance coach. Example: Personal Brand Logo The personal brand logo used by Burchard is fairly simple and straightforward: his name in opposing colors as seen below: Personal Branding TipIf you want […]

Welcome to the Books, Brands, and Business podcast with your host, Chris O’Byrne, from JETLAUNCH.net. My guest today is Steve Mazzurco. Steve is a former college and pro athlete and is now an entrepreneur, mentor, speaker, and author. His latest book is The 7 Rocks of Life: The Key to […]

Welcome to the Books, Brands, and Business podcast with your host, Chris O’Byrne, from JETLAUNCH.net. This is our very first episode, and I want to give you an overview of what you can expect from this podcast. At JETLAUNCH, my publishing company, we are all about books. We provide all […]

When you walk into a bookstore, you’ll notice one thing before anything else. They display as many books as possible with the cover facing you. This is because the cover forms your first impression of a book and is often what makes you decide to buy it. Book Covers set […]

See, here’s the thing, you don’t sell your book on social media. Don’t do it. People hate it. People don’t want you to get on there and start talking about your book and your business and trying to sell stuff. Just say no. You’re not going get anywhere selling your […]